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Grand Banks Launches Microsite on Fuel Economy
New online resources provides information and insights about the efficiency of today’s GB models.
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Click here to launch the new Fuel Economy Microsite in your web browser.
SEATTLE – October 27, 2008 –
Grand Banks Yachts today launched a new "microsite" – a specialized section of its main corporate web site – designed to offer information, insights and comparisons about the fuel economy of today’s Heritage, Eastbay and Aleutian models.
The microsite includes several sections, including an overview of new electronically-controlled diesel engine technologies that enable today’s GB owners to gain fuel efficiency even with bigger, faster engines. The site also compares third-party information about the fuel burn rate of older GBs with smaller engines to today’s GB models, and offers testimonials from owners about the fuel economy they have observed first hand.
"Customers know that today’s Grand Banks offer more speed and performance than older models," said David Hensel, Director of Brand and Marketing for Grand Banks Yachts. "We wanted to provide data and observations that show how new diesel engine technology also allows these boats to burn less fuel at slower speeds. Combined with the unique characteristics of our hull designs, this can provide a wide range of flexibility to suit the needs of our owners depending on sea conditions, time constraints and cruising preferences."
Other sections provide tips on how owners can help to make their boats more fuel efficient, and provide observations that can help boaters evaluate their options when it comes to matters of speed vs. fuel costs.
Click here to launch the new Fuel Economy Microsite in your web browser.
Media Contact
David Hensel
Director of Brand & Marketing
2100 Westlake Avenue N.
Suite 107
Seattle, WA 98109
Tel: 206 352 0116 x116
Fax: 206 352 1711
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